This past Thursday night, as rumors swirled about the Brown University gunman, CNN’s Kaitlan Collins took to social media, noting the confusion and directing people to her channel's 9pm newscast.
Although it is by no means a impeccable news source, her statement resonated for numerous observers. It stands as one of the organizations where there exists grounded and generally dependable reporting – particularly during breaking news situations like the one taking place close to a New Hampshire storage facility.
A Precarious Situation During a Business Struggle
Yet CNN, now middle-aged, finds itself in a vulnerable situation as two massive media conglomerates battle over ownership of its parent company, Warner Bros Discovery.
No matter the result, the fate of CNN has become part of a high-stakes game of corporate ownership, rather than as a question of what benefits the information-seeking public.
“This is yet another example of the profound systemic issues with roots in decades of regulatory actions,” noted Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.
The speculation about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – fails to grasp a larger point.
“It is often framed as a business story with influential figures as the protagonists, but there is very little discussion of the common good,” Pickard said.
A Further Element: The Former President
This situation is complicated by Donald Trump’s views about a network he has frequently denounced as perhaps his chief “fake news” adversary.
Think back to the cries of “CNN sucks!” at Trump's rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.
Trump now asserts that CNN needs new ownership. Many see this as a desire for ownership that will insulate him from criticism and scrutiny. That is a factor in why he seems to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to like that company more. For one thing, it is controlled by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently installed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
A Possibility of More Instability
Notably, if Netflix wins, CNN and other cable outlets would first be spun off into a independent unit. Such a move could be a relief to many at the network, but it’s not exactly a guarantee of stability. That setup could set up CNN for another sale. There is no finish line.
According to Timothy Wu, much of this is against the law, anyway. The well-known analyst of big tech’s dominance stated that competition laws should block both deals.
“Each proposed deal would be harmful to the country, and both should be opposed by anti-trust authorities,” Wu argued.
The Fundamental Problem and a Potential Solution
No matter the outcome in this situation, the larger issue endures.
“Our current system is a very anti-democratic system, but we must resist learned helplessness,” Pickard emphasized. Government actions – originating in the 1930s and 1940s – helped to build this hyper-commercialized monster, and revised policy decisions can fix it.
Is this likely in an era where the top communications regulator refuses to acknowledge that the agency is independent? Reform is highly improbable now, but that is not to say it will be impossible forever.
Measures that support independent news organizations, bolster local journalism, finance public media, and prohibit the concentration of media power in too few hands are achievable – they are necessary for a robust democracy.
In the world of media ownership, larger is not superior. And news organizations including CNN must not be tools in the latest corporate chess match.